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Nico Choice LLC was cited for offering electronic nicotine delivery system (ENDS) products for sale on its website without required premarket authorization, violating the Family Smoking Prevention and Tobacco Control Act. The company's products, which contain nicotine from any source, are classified as tobacco products under FDA jurisdiction and must comply with Federal Food, Drug, and Cosmetic Act requirements, including obtaining a marketing authorization order before commercial distribution in the United States. The FDA inspection of nicochoice.com determined the products were being offered for sale in violation of these premarket authorization requirements for new tobacco products.