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Bouji Moj Oyeeb, Inc. d/b/a MasterMix E-Liquid manufactured and sold e-liquid tobacco products without required premarket authorization orders, violating the Family Smoking Prevention and Tobacco Control Act. The FDA determined the company's e-liquids met the definition of newly deemed tobacco products subject to FDA jurisdiction as of August 8, 2016, and therefore required marketing authorization orders to be legally sold in the United States. The company failed to obtain the necessary premarket approval before manufacturing and distributing these products through their website.