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Myscsz3, LLC dba Bluebird E-Liquid was cited for manufacturing and distributing e-liquid tobacco products without required premarket authorization under the Family Smoking Prevention and Tobacco Control Act. The company's e-liquids, identified as "new tobacco products" under FDA jurisdiction, were being offered for sale on their website without an effective marketing authorization order as mandated by section 910 of the Federal Food, Drug, and Cosmetic Act. The FDA determined the products were subject to regulation as deemed tobacco products effective August 8, 2016, and were not in compliance with required FD&C Act requirements.